Stomp Hard Cider

The name inspired the mark and vice versa as both of them developed. Stomping or crushing the main fruit component in cider is one step in making it, making it a fitting name to represent the brand. The verbiage of “Stomp” with “Cider” makes it alliterative, as well as impactful and memorable.

To inject some lighthearted humor, I added a halo to the varied fruit logos, creating a personal touch. For their flagship summer flavor, pineapple cider, warmer colors like the orange and yellow align with the adventurous attitude of summer.