Topped Off Coffee
2022
Logo Design, Packaging, Merchandise, Illustration, Advertisements
The name Topped Off refers to polishing that first cup of coffee to complete the perfect morning ritual. The development of the word mark and packaging happened simultaneously, and I built on those ideas early on to form the brand around coffee being used as fuel.
The branding and packaging convey a more sleek industrial-style design, the logo being wholly constructed of type, and functional packaging that builds on a more rugged aesthetic.
To add to their online presence and create more contact with customers, I created a subscription box service. This allows customers to hand pick merchandise and other coffee essentials that they want.
